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Google Ads Component

Manage Google Ad and Local Ad campaigns

Component key: google-ads

Changelog ↓

Description​

Google Ads (formerly Google AdWords and Google AdWords Express) is an online advertising solution that businesses use to promote their products and services on Google Search, YouTube, and other sites across the web. Google Ads also allows advertisers to choose specific goals for their ads, like driving phone calls or website visits. With a Google Ads account, advertisers can customize their budgets and targeting, and start or stop their ads at any time.

This component allows you to add external conversions to Ads campaigns.

Google documents many common errors that will aid in troubleshooting.

API Documentation​

This component was built using the Google Ads API v19

Connections​

OAuth 2.0​

This component uses OAuth 2.0 to connect to the Google Ads API. To begin working with Google Ads you will need a Developer Token. You will also need to make note of the Customer ID of the Ads Manager account (the hyphenated number in the top-left corner of the Ads app).

Next, you will need to create a GCP OAuth 2.0 app. To create one you will need to ensure you have a Google Developer account. Then:

  1. Access the project selector in the top-left and select an existing project or create a new one.
  2. Select APIs & Services -> Enabled APIs & services from the left hand menu
  3. Click Enable APIs and Services towards the top of the screen
  4. Search for "google ads api" and select Google Ads API in the results (avoid selecting AdWords as that is deprecated)
  5. Click the Enable button to add the API to your project
  6. On the sidebar, select Credentials.
  7. An OAuth 2.0 app includes a "Consent Screen" (the page that asks "Do you want to allow (Your Company) to access Google Drive on your behalf?"). Click CONFIGURE CONSENT SCREEN.
    1. Your app will be externally available to your customers, so choose a User Type of External.
    2. Fill out the OAuth consent screen with an app name (your company or product's name), support email, app logo, domain, etc.
    3. You can ignore domains for now.
    4. On the next page, add the https://www.googleapis.com/auth/adwords scope to your app.
    5. Enter some test users for your testing purposes. Your app will only work for those testing users until it is "verified" by Google. When you are ready for verification (they verify your privacy policy statement, etc), click PUBLISH APP on the OAuth consent screen. That'll allow your customers to authorize your integration to access their Google Drive.
  8. Once your "Consent Screen" is configured open the Credentials page from the sidebar again.
  9. Click +CREATE CREDENTIALS and select OAuth client ID.
    1. Under Application type select Web application.
    2. Under Authorized redirect URIs enter the OAuth 2.0 callback URL: https://oauth2.prismatic.io/callback
    3. Click CREATE.
  10. Take note of the Client ID and Client Secret that are generated.
info

Make sure to publish your OAuth 2.0 app after you've tested it so users outside of your test users can authorize your integration to interact with Google Drive on their behalf.

Now that you have a Client ID and Client Secret, add Google Ads step to your flow. Open the Configuration Wizard Designer by clicking Configuration Wizard, select your Google Ads Connection and enter your client ID and secret.

InputNotesExample
API Version

The version of the Google Ads API to use.

v19
Authorize URL

The OAuth 2.0 Authorization URL for the API

https://accounts.google.com/o/oauth2/v2/auth?access_type=offline&prompt=consent
Client ID

Client Identifier of your app for the API

Client Secret

Client Secret of your app for the API

Developer Token

Developer token of your Account Manager account

Scopes

Space separated OAuth 2.0 permission scopes for the API

https://www.googleapis.com/auth/adwords
Token URL

The OAuth 2.0 Token URL for the API

https://oauth2.googleapis.com/token

Data Sources​

List Accessible Customers​

Get a list of accessible customers for the logged in user | key: listAccessibleCustomersDataSource | type: picklist

InputNotesExample
Connection

{
  "result": [
    {
      "label": "Example Account - 123-456-7890",
      "key": "1234567890"
    }
  ]
}

List Accessible Sub Accounts​

Get a list of accessible Sub Accounts for the customer id provided. | key: listAccessibleSubAccounts | type: picklist

InputNotesExample
Connection
Customer Client Level

The level of the customer client to retrieve.

1
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444

{
  "result": [
    {
      "label": "Example Account - 123-456-7890",
      "key": "1234567890"
    }
  ]
}

Actions​

Account Reports​

Account Reports show the performance and metrics associated with the linked Local Services accounts of a Manager account. | key: accountReports

InputNotesExample
Connection
Customer IDs

A list of customer IDs.

000xxx
End Date

The end date of the date range, inclusive. MM-DD-YYYY format.

01-01-2023
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Page Size

Numerical value indicating desired page size of paginated results.

20
Page Token

Identifier of which page of results to return. This is returned with paginated results.

CJL5XLT2PWDmIpGNGciABRnu
Start Date

The start date of the date range, inclusive. MM-DD-YYYY format.

01-01-2023

Confirm a pending customer client link | key: confirmClientLink

InputNotesExample
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Manager Link ID

Create an invitation to link a client account to a manager account | key: createClientLink

InputNotesExample
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890

{
  "data": {
    "resourceName": "customers/1111111111/customerClientLinks/2222222222~3333333333",
    "managerCustomerId": "1111111111",
    "clientCustomerId": "2222222222",
    "managerLinkId": "3333333333"
  }
}

Detailed Lead Reports​

Detailed Lead Reports show an in-depth view of leads associated with the linked Local Services accounts of a Manager account. | key: detailedLeadReports

InputNotesExample
Connection
Customer IDs

A list of customer IDs.

000xxx
End Date

The end date of the date range, inclusive. MM-DD-YYYY format.

01-01-2023
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Page Size

Numerical value indicating desired page size of paginated results.

20
Page Token

Identifier of which page of results to return. This is returned with paginated results.

CJL5XLT2PWDmIpGNGciABRnu
Start Date

The start date of the date range, inclusive. MM-DD-YYYY format.

01-01-2023

Get Conversion Action​

Get Conversion Action | key: getConversionAction

InputNotesExample
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Page Token

Identifier of which page of results to return. This is returned with paginated results.

CJL5XLT2PWDmIpGNGciABRnu

Get Customer​

Get Customer | key: getCustomer

InputNotesExample
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Page Token

Identifier of which page of results to return. This is returned with paginated results.

CJL5XLT2PWDmIpGNGciABRnu

Invite User​

Invite a user by email to a customer | key: inviteUser

InputNotesExample
Access Role
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Email Address

The email address to invite to the customer

List Accessible Customers​

Get a list of customers accessible to the logged in user | key: listAccessibleCustomers

InputNotesExample
Connection

{
  "data": {
    "resourceNames": [
      "customers/1234567890",
      "customers/5555555555"
    ]
  }
}

List Manager's Customers​

List all customers under a manager account | key: listCustomers

InputNotesExample
Connection
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Page Token

Identifier of which page of results to return. This is returned with paginated results.

CJL5XLT2PWDmIpGNGciABRnu

{
  "data": {
    "results": {
      "results": [
        {
          "customerClient": {
            "resourceName": "customers/1234567890/customerClients/1234567890",
            "clientCustomer": "customers/1234567890",
            "id": "1234567890",
            "hidden": false,
            "level": "1"
          }
        },
        {
          "customerClient": {
            "resourceName": "customers/1234567890/customerClients/1234567890",
            "clientCustomer": "customers/1234567890",
            "id": "1234567890",
            "hidden": false,
            "level": "1"
          }
        }
      ],
      "nextPageToken": "CJL5XLT2PWDmIpGNGciABRnu",
      "fieldMask": "customerClient.resourceName,customerClient.clientCustomer,customerClient.id,customerClient.level,customerClient.hidden,customerClient.level"
    }
  }
}

Mutate Campaign​

Creates, updates, or removes campaigns as well as local services campaigns. Operation statuses are returned. | key: mutateCampaign

InputNotesExample
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Operations

The list of operations to perform on individual campaigns.

Partial Failure

If true, successful operations will be carried out and invalid operations will return errors. If false, all operations will be carried out in one transaction if and only if they are all valid. This should always be set to true.

false
Validate Only

If true, the request is validated but not executed. Only errors are returned, not results.

false

Mutate Campaign Criteria​

Creates, updates, or removes campaign criteria as well as local services campaign criterion. Operation statuses are returned. | key: mutateCampaignCriteria

InputNotesExample
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Operations

The list of operations to perform on individual campaigns.

Partial Failure

If true, successful operations will be carried out and invalid operations will return errors. If false, all operations will be carried out in one transaction if and only if they are all valid. This should always be set to true.

false
Validate Only

If true, the request is validated but not executed. Only errors are returned, not results.

false

Raw Request​

Send raw HTTP request to Google Ads | key: rawRequest

InputNotesExample
Connection
Data

The HTTP body payload to send to the URL.

{"exampleKey": "Example Data"}
File Data

File Data to be sent as a multipart form upload.

[{key: "example.txt", value: "My File Contents"}]
File Data File Names

File names to apply to the file data inputs. Keys must match the file data keys above.

Form Data

The Form Data to be sent as a multipart form upload.

[{"key": "Example Key", "value": new Buffer("Hello World")}]
Header

A list of headers to send with the request.

User-Agent: curl/7.64.1
Max Retry Count

The maximum number of retries to attempt. Specify 0 for no retries.

0
Method

The HTTP method to use.

Query Parameter

A list of query parameters to send with the request. This is the portion at the end of the URL similar to ?key1=value1&key2=value2.

Response Type

The type of data you expect in the response. You can request json, text, or binary data.

json
Retry On All Errors

If true, retries on all erroneous responses regardless of type. This is helpful when retrying after HTTP 429 or other 3xx or 4xx errors. Otherwise, only retries on HTTP 5xx and network errors.

false
Retry Delay (ms)

The delay in milliseconds between retries. This is used when 'Use Exponential Backoff' is disabled.

0
Timeout

The maximum time that a client will await a response to its request

2000
URL

Input the path only (/v16/customers:listAccessibleCustomers), The base URL is already included (https://googleads.googleapis.com). For example, to connect to https://googleads.googleapis.com/v16/customers:listAccessibleCustomers, only /v16/customers:listAccessibleCustomers is entered in this field.

/v16/customers:listAccessibleCustomers
Use Exponential Backoff

Specifies whether to use a pre-defined exponential backoff strategy for retries. When enabled, 'Retry Delay (ms)' is ignored.

false

Search Ads​

Returns all rows that match the search query. You can query for local services resources: https://developers.google.com/google-ads/api/docs/campaigns/local-service-campaigns#local_services_resources | key: searchAdsLocalServices

InputNotesExample
Connection
Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Page Token

Identifier of which page of results to return. This is returned with paginated results.

CJL5XLT2PWDmIpGNGciABRnu
Query

The query string.

SELECT campaign.id, campaign.status, campaign_budget.id, campaign_budget.period, campaign_budget.amount_micros, campaign_budget.type FROM campaign WHERE campaign.advertising_channel_type = 'LOCAL_SERVICES'
Return Total Results Count

If true, the total number of results that match the query ignoring the LIMIT clause will be included in the response. Default is false.

false

Upload Call Conversions​

Upload offline call conversions into Google Ads in order to track ads that led to sales | key: uploadCallConversions

InputNotesExample
Connection
Conversions

The conversions that are being uploaded.

Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Validate Only

If true, the request is validated but not executed. Only errors are returned, not results.

false

{
  "data": {
    "partialFailureError": {
      "code": 123,
      "message": "string",
      "details": [
        {
          "@type": "string"
        }
      ]
    },
    "results": [
      {
        "callerId": "string",
        "callStartDateTime": "string",
        "conversionAction": "string",
        "conversionDateTime": "string"
      }
    ]
  }
}

Upload Click Conversions​

Upload offline click conversions into Google Ads in order to track ads that led to sales | key: uploadClickConversions

InputNotesExample
Connection
Conversions

The conversions that are being uploaded.

Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms.

111-222-4444
Manager Customer ID

Customer ID of the Google Ads Client account; accepts hyphenated or number forms. When used in conjunction with a sub account as the customer ID, this value is used as the 'login-customer-id' header for the HTTP request. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid

123-456-7890
Validate Only

If true, the request is validated but not executed. Only errors are returned, not results.

false

{
  "data": {
    "partialFailureError": {
      "code": 123,
      "message": "string",
      "details": [
        {
          "@type": "string"
        }
      ]
    },
    "results": [
      {
        "callerId": "string",
        "callStartDateTime": "string",
        "conversionAction": "string",
        "conversionDateTime": "string"
      }
    ]
  }
}

Changelog​

2025-06-09​

Added inline data sources for accessible customers and sub-accounts to enhance data selection capabilities.